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The Craft of Block Print:
Each pair of pants begins with a design carved into a block by artisans practicing a 4000+ year-old tradition in Jaipur, India. Each carved design holds a story and a lineage, passed down from generations and kept alive by people like you, who appreciate the history, art and culture of handmade items.
Every 6 to 8 inches of fabric, a new press of the patterned block takes place where the intimacy of printing asking for an attention to detail from the hands of a practiced artist. While the block print allows the patterns to be replicated, no two pairs of pants are exactly the same as is the process of truly handmade art forms.
The fabric and dye houses are owned and run by multi-generational families and work at the mercy of India's diverse climate. From prepping the vats and mixing dye, to drying 30- 50 running meters at a time, most of the basics take place in plein air. Traditional and private techniques are passed down by word of mouth and hands-on apprenticeships amongst relatives.
Working with this material is an honor as is observing this ancient craft outlast modern day micro trends that come and go like the wind. Like your pair of Petranella Pants, the details are what makes each pair special, soft, and a lasting testament to slow fashion.